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Team TechTree
10:35 06th May, 2014
Nokia Announces Investment Of $100 Million In Connected Car Tech | TechTree.com
Nokia Announces Investment Of $100 Million In Connected Car Tech
Now that Nokia has exited the handset business its looking to develop one of its most profitable services - Here
Now that Nokia has sold off its handset business to Microsoft, the company is looking to invest its time and money in expanding one of its most profitable services – Here. According to an Engadget report, Nokia has announced the investment of $100 million for the development of connected car technology utilising Here's mapping and location capabilities.
By investing in companies developing connected car technologies, Nokia is trying to grow the ecosystem that utilises Here. It's chief competitors Google and Apple have already showcased their future in-car capabilities and Nokia is now playing catch-up.
Moreover, now that Nokia isn't restricted to developing apps just for Windows Phone OS, we could see Here and other Nokia services and apps coming to Android and iOS. As sniffed out by NPU, through some LinkedIn job postings it is clear that the company is hiring SDK developers for iOS and Android platforms.
While that does not mean Nokia wants to bring its apps directly onto the iOS and Android platforms, the company is instead looking to build tools through which developers can build apps utilising Here's services.
Microsoft will continue to be one of the largest customers for Here and other Nokia apps, which are sort of a highlight of the Windows Phone platform. With Google and Apple already making headway in connected car technology, it is to be seen what innovations Nokia can bring to the table, especially since its building upon a platform as solid as Here.
TAGS: Nokia, Here Maps, connected car technology, Windows Phone
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