Sinking Twitter Reaches Out To Yahoo | TechTree.com

Sinking Twitter Reaches Out To Yahoo

Amidst rumours and speculations about Twitter’s future, reports have surfaced suggesting a potential merger.

 


With the earlier reports of  Twitter’s popularity decline and dwindling user base, hinting at the brewing troubles for the microblogging site, now fresh reports have emerged claiming that Twitter has approached Yahoo for a potential merger.

Reports suggest that Twitter executives met Marissa Mayer, the Yahoo CEO to discuss the possibilities of a merger. The striking fact about this meeting was that Jack Dorsey, the Twitter CEO was absent from the meeting.

"Twitter is the destination for instant news and Yahoo has a lot of eyeballs on its site. The idea is not as crazy as you might think," the source was quoted as saying. However it is evident that the meeting has failed to generate any visible value additions to the parties involved. Jack Dorsey’s absence has lead to Twitter dropping out of the bidding process.

While Yahoo remained extremely reclusive and tight lipped about the meeting, a Twitter spokesperson said that the company does not wish to comment on rumours and speculations.

Twitter, despite a decade long existence has had its share of internal management issues. After being dethroned  as the CEO of Twitter in 2008, Jack Dorsey was later brought back in an attempt to revamp the fading brand image. Even if Twitter aggressively revamps the site and improves its stock value, will it be able to stand up against rival site like Facebook and Snapchat?

Read our report on Twitter and Snapchat.

http://www.techtree.com/content/news/10765/snapchat-s-popularity-towers-over-twitter.html


TAGS: Twitter, Yahoo, Jack Dorsey

 
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